business card, identity, logo, print, social

D54.

Friday nights at Cafe de Paris were lacking in a creative concept that would make us stand out against other venues. Understanding the value of ‘experiences’, the idea for reinventing Fridays, at Cafe de Paris, as an exciting Studio 54 style venue was born and the name didn’t hold back it’s homage to the original establishment by naming it DISCO54. The visual identity, which I designed, paid particular homage to the textures and glamour of the 80s.

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Identity.

Identity: logo, colours, grid systems, layout templates and guides, font-pairings, venue mockups.

Print and production: signage design, menus, business cards, flyers, posters.

Digital: social media content, website assets, website interface and structure, email interface and assets, email asset and structure.

Project Duration: 2 months pre-launch

Credits

Creative Direction: Bash Khan, Jim Robertson, Anthony Knight

Design Lead: Bash Khan

Designers and Production: Bash Khan, Grapes Design, Bespoke Bareware,

designmynight.com/cafe-de-paris

Old Compton Brasserie

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creative design, London E8.